Tradeshow & Events-Show Stopping

The WOW factor. It’s what you aim for at your tradeshows and events, but how do you achieve it? Attract, engage and educate. That simple show stopping moment – when you move an attendee to action – is actually a multi-step process… READ MORE.

Put A WRAP Finding the Right Gift

Unless you’re in a specialized profession your resume probably doesn’t list shopping as a top skill. Don’t worry, most professionals probably don’t mention anything about finding the right gift when they’re interviewing for a job. The reality is, gift giving has become a staple in today’s business environment. From birthdays and employment anniversaries to holidays and speakers’ gifts, lots of time is spent gifting. Follow the tips in this article, and you’ll wrap up something that will be remembered… READ MORE.

Using a QR Code, One Example…

We have many creative ways to use QR codes.  One simple and easy way is to link to your online catalog or digital publication. Our ProMags  digital publications software can easily  convert your printed publication into an online interactive publication that can also be viewed as a mobile version on you Smartphone.  Our QR Code technology allows you to track your clicks and when they were scanned.

For more information please contact Proforma Distinctive Marketing here in Indianapolis Indiana.

Energizing Your Next Tradeshow or Conference

Siemens Energy, a major player in the generation, transmission and distribution of power throughout the world, turned to Proforma for a way to draw attendees to the company’s presentation during an energy conference in Washington, D.C.

Proforma developed the theme of ‘energizing’ the audience while they listened. Thinking out of the box, Proforma suggested a custom energy drink with a custom invitation card inviting them into the room. Cans were distributed during the conference and recipients were encouraged to attend.

Siemens went to the trade show with 1,000 cans in hand, anticipating that they would only need 500. The client was pleasantly surprised when all 1,000 cans were handed out and there was standing room only during the presentation. The energy drink provided attendees a boost to get them through the day and into the presentation. The custom energy drink went over so well that Siemens went on to place several reorders for offices throughout the U.S.

Browse our online portfolio for more great promotional marketing Ideas.

Navigating The Technology Landscape

Technology has invaded our daily lives, and you want to incorporate it into your marketing programs but where do you begin? Between QR codes and PURLs, terabytes and geo-location, you’re lost in translation. Don’t worry! Today’s technology is actually easy-to-use and can make your job easier… READ MORE.