How To Celebrate An Anniversary Casino Style

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One of Proforma’s long term customers, North Star Mohican Casino, recognizes its anniversary every year with a big celebration for its staff and customers. As part of its 18th anniversary celebration, the casino wanted to offer a promotional item to its patrons. While Proforma provided the casino with high quality anniversary items in the past, this year’s product would have to top the rest.

North Star Mohican wanted to use a fun treat to grab their customers’ attention. Proforma not only provided the casino with a delicious food item, but a complete promotional program.

To participate, patrons had to amass 160 points in the casino. After this was accomplished, they could pick up one of the 12,000 custom candy bars created for North Star Mohican’s anniversary. Inside each candy bar wrapper, there was a sheet of FDA approved wax paper, which was considered a “ticket.” Based on the color, guests could win various increments of money and prizes.

The candy bar program made this North Star Mohican’s best anniversary yet. The prize tickets made their tasty promotion even more enticing and keep the patrons involved and entertained throughout the entire celebration!

 

Proforma Distinctive Marketing
Indianapolis Indiana
317.644.6807
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Don’t Forget the Anniversary, A Recent Case Study!

Teknion, a leading international designer, manufacturer and marketer of office systems, was looking for a creative campaign to recognize its 25th Anniversary. Proforma recommended a retrospective video to commemorate Teknion’s 25 years of success. Proforma produced the video which offered a professional, yet personal, look at a company that has successfully grown from 400 employees to a worldwide corporation of more than 4,000 employees.

Along with creating the video, Proforma recommended a number of commemorative anniversary items to reward Teknion’s employees for their dedication to the company. The items included eco-friendly tote bags, logo’d bottled water, mint boxes and t-shirts with custom anniversary graphics.

Completely satisfied with the promotional products and overall campaign, Teknion continued working with Proforma on the second part of the anniversary celebration. Among other items, custom, eco-packaged hard copies of the now-popular anniversary video were sent to all of their employees worldwide