Quick PR lessons learned: Indianapolis Children’s Choir

 

The Super Bowl in Indianapolis Indiana just finished up!
We took the Espresso To Go Show on the road again and talked with Laura Neidig with the Indianapolis Children’s Choir. We discuss the Super Bowl experience the ICC had and some nuggets Laura learned during the process.

 

 

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Sweet Holiday Treats and Gift Giving

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Nothing says ‘the holidays’ like sweet treats and gift giving. Show your clients and employees how much you appreciate them with special holiday gifts and promotions. Whether you want to impress clients with fine candies or show employees you care with warm apparel items, this is the perfect time of year to spread the holiday cheer.

‘Tis the season to be giving. Holiday gifts and promotions are perfect for:

  • Corporate Giving
  • Customer Appreciation
  • Employee Gifts
  • Holiday Promotions
  • Sales Achievements

 

Let us help you share the holiday joy. Show your appreciation and stay top-of-mind even during the busy holiday season. Mention this blog and receive a free set-up charge on your 2011 Holiday order (up to $75 value).

Employee Incentive Program with Zappos.com

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Zappos.com, an online shoe and apparel shop, wanted to increase participation in their employee incentive program by making their rewards fun and unique. They wanted to purchase non-traditional items at low quantities for its ‘Zollar Store,’ a place where its employees could redeem their ‘Zappos dollars’ for Zappos-branded promotional items.

Employees can earn Zappos dollars for excellent performance, great customer service, impressive effort and community service. After being referred to Proforma, Zappos placed two basic orders to see how the results turned out. Everything went so well, they invited Proforma to present ideas for an upcoming Zollar Store budget.

Proforma identified more than 100 unique options which included samples and shipping. Zappos was impressed and selected products including flasks, banks, garment bags, tumblers with crazy straws, and baseballs, among other items for the store.

Zappos has been impressed with the items provided for the store. A representative from the online shoe and apparel shop said, “Thanks so much for being so on top of it! Proforma wows me on a daily basis.” Zappos has selected Proforma for additional projects based on this program’s success.

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