9 times out of 10 clients ask me this question. Are business cards still needed? Here is a guest post from Tom Zobel with some of his thoughts.
“Business cards. Are they even necessary nowadays? In an era of smartphone users and social media, when you meet someone face-to-face, is a paper exchange even needed?
Let’s think about this for a second. Say I meet someone at a business function and we want to swap information. I’m guessing we both have smartphones, social media accounts and five to 10 other ways of quickly staying in touch. Again I’m asking myself, “Do I need to bring paper into this equation?” My initial thoughts are… CLICK HER FOR THE REST”
Proforma Distinctive Marketing, Indianapolis Indiana
Eric’s thoughts on brochures and if they are dead or still alive and kicking!
Guest Blog from Serina Kelly with Relevate (317-203-7740)
I remember when I was a little girl there was a part of me that dreaded such special occasions as birthdays and Christmas – definitely didn’t dread the receiving of the gifts, but having to write the thank you card afterwards. For a young child, this was torture, and I would venture to say, others still think of it that way as adults. Nowadays, we don’t have our parents telling making us write them out – and it’s a shame.
As a society, we have become accustomed to the fast track of saying thanks – if we say it at all. We shoot out a quick email or text message and think we can check that off of our list. You know as well as I do that we are bombarded with emails and texts every single day. Any of us bombarded with receiving a thank you card the old fashioned way – through snail mail? I doubt it. And you can probably remember the last time you received a genuine thank you card.
I challenge you to take that extra few minutes today and send a thank you card to someone…and maybe send a nice little gift now and then to those clients, strategic partners or influencers in your life. I’m sure Eric Marasco has some great ideas on gifts that will be a true expression of appreciation and thoughtfulness, which will go a long way in helping you build those relationships we all want in our lives – both personally and professionally.